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Transforming Retail Operations with Zebra: Smarter Devices for a Smarter Store

From omnichannel fulfillment to real-time inventory visibility, the modern retail landscape is anything but simple. Today’s retailers are expected to do more—with less. That means less staff, less time, and less room for error. That’s why leading retailers partner with Strategic Systems and Zebra Technologies to equip their teams with the tools they need to meet rising consumer expectations and drive operational efficiency.

The Retail Challenges That Keep Evolving

Retailers are navigating a perfect storm of challenges:

  • Inventory inaccuracy and shrink
  • Labor shortages
  • Demand for faster fulfillment (BOPIS, curbside, same-day delivery)
  • Disconnected in-store and digital experiences
  • Returns and reverse logistics headaches

To stay competitive, stores must streamline everything—from inventory receiving and shelf stocking to mobile checkout and customer engagement. Zebra’s retail-focused technology does just that.

Self-Service Made Simple with Zebra Kiosks
As retailers continue to embrace self-checkout and contactless engagement, Zebra’s modular kiosks provide a sleek, scalable solution. From price checks and loyalty lookups to product locators and self-service returns, Zebra kiosks reduce line congestion and improve the customer experience. They’re customizable to fit your store layout—and built to integrate seamlessly with Zebra’s mobile and scanning solutions.

Zebra Devices That Retailers Rely On

  1. MC3300ax and MC3400/3450 Mobile Computers
     Built for rugged performance and packed with scanning speed and processing power, these mobile computers are a favorite for cycle counts, price audits, and order picking. With Wi-Fi 6 connectivity, they’re ideal for large floorplans or backrooms.
  2. TC52x/TC58 Mobile Computers
     Sleek and intuitive like a smartphone but built for enterprise use. Associates can check inventory, locate items, assist customers, and process mobile payments—all from a single device.
  3. ZD411 and ZD621 Label Printers
     Reliable desktop printers for shelf-edge labels, returns, markdowns, and customer receipts. Easy to deploy and manage across multiple store locations.
  4. DS4600 Series Scanners
     High-performance 1D/2D scanning for checkout lanes, returns desks, and loyalty program barcodes. Scans digital wallets and mobile devices with speed and precision.
  5. Fixed RFID Readers
     Used to maintain real-time item-level inventory in apparel, electronics, and other high-shrink departments. Perfect for omnichannel retailers trying to keep shelves stocked and accurate.

Real Use Cases in Today’s Retail Environment

Faster BOPIS & Curbside Fulfillment
 Zebra mobile computers help associates locate and pick items quickly—ensuring that online orders are ready within hours, not days. Barcode scanning, guided workflows, and integrated messaging improve speed and accuracy.

Accurate Inventory, Happier Shoppers
 With Zebra’s RFID and scanning tools, retailers can achieve inventory accuracy rates above 95%. That means fewer out-of-stocks, more accurate shelf replenishment, and improved shopper satisfaction.

Loss Prevention & Shrink Control
 Real-time visibility into high-theft items and automated audit trails help reduce shrink and track suspicious patterns. Combined with Zebra’s video integrations and alerts, stores can deter theft and protect margins.

On-the-Floor Support
 Associates equipped with Zebra handhelds can check stock, verify pricing, and assist customers without leaving the floor. That keeps lines short, sales moving, and customers happy.

Why Choose SST as Your Retail Technology Partner?

At Strategic Systems, we don’t just sell Zebra hardware—we help retailers integrate it into real-world workflows. Our team of experts assists with:

  • Device selection and staging
  • Custom kitting and configuration
  • In-store deployment and staff training
  • Long-term support and maintenance

Whether you're managing five stores or five hundred, Strategic Systems ensures consistent performance and streamlined technology across every location.

Don’t Let Legacy Systems Slow You Down

Retail moves fast—and your tech should, too. With Zebra’s reliable, retail-ready devices and Strategic Systems’s support, you can meet shopper expectations while improving efficiency and reducing costs.

Contact Strategic Systems today to request a retail solution demo.